Campaign – ‘Midori’

Client - Open Outdoor (Suntory)

CJC raised brand awareness by promoting Midori as a cool, refreshing alternative for female drinkers.

The campaign ran for 6 Weeks through the summer where washroom posters were posted in female washrooms in 300 of CJC’s style bars throughout Scotland.

CJC’s media provided POS brand awareness targeting the 18-35 female audience

Campaign- Soviet Jeans

Client- D2 Leisurewear

CJC raised awareness of a new ladies range from Soviet, introduced by D2 Jeans.

These were placed in female washrooms throughout Scotland, specifically targeting the young market who usually spend money on fashion.

They were also placed in venues in close proximity to D2 branches. CJC provided 100% accurate targeting of young females due to our unique media placement.