CJC
Media have identified the massive media opportunities
available through the active sports audience. We will
deliver a socially active, disposable income audience
in environments that are both fun and regularly visited!
With over One Hundred and Forty active sports sites throughout
the United Kingdom we can deliver media in every major
city and town in the country!
Media is available in national, regional and city packs!
Soccer Centres delivering in excess of
250,000 participants PER WEEK across all sites available!
81% over the age of 17! Many are professional and competing
in their industry leagues such as estate agents, emergency
services, bankers and students!
“Of the 16-24 years old age group (which accounts
for 34% of the adults in England), 1.9 million (16%) played
small sided football” English F.A.
2002
Ski Centres delivering a massive family
audience as well as the ever popular and ever growing
youth driven Ski Board audience!
All sites across both sports are open seven days per week
all year round due to all weather playing and skiing surfaces
and the floodlit complexes guarantee that your banner
placements will be seen all year round!
Bar Media packs consisting of beer mats
and bar runners are available to reinforce banner media
in virtually every complex in the United Kingdom!
Product placement opportunities are also available in
the form of reply postcards, discount vouchers and call
to action instructions, which are traceable and can generate
a huge database of potential clients not only as individuals
but also groups buying in bulk! We can not only post and
distribute response mechanisms but also collate and return
responses to a central point!
Experiential opportunities through sampling
teams touring sites! This will allow for specific targeting
of the audience with their products.
E.g. Toiletries aimed at 18-25 year olds in football complexes
are handed directly to the target audience in an environment
where shower and changing facilities allow for immediate
try and test!
Hand to hand sampling of recovery drinks and energy snacks
delivering immediate opportunities for tray and taste!
Direct access to an audience that are already making lifestyle
decisions in relation to health and fitness and are both
socially and financially active!
Excellent family estate car opportunities for families
to try and test vehicles with demonstrations of luggage
and ski storage for a family of four or more in action!
Our national network of experiential and promotional staff
will be trained in your products are available to deliver
your message across both sports medias.
Youth Audience. There are fewer media
opportunities available that will deliver the active youth
footfall in such high numbers!
Well in excess of 150,000 PER WEEK aged under 18, across
both sports can be reached the length and breadth of the
United Kingdom!
Youth driven products placement opportunities can be put
into the hands of your audience!
Soccer Centres will deliver opportunities
for products to be sampled by youths in promo packs that
are distributed to all attendees of the football themed
parties, football training camps throughout school holiday
as well as at club training sessions and team tournaments!
Influence the future buying patterns of a youth audience
by already making lifestyle choices related to health
and fitness!
Ski
Centres will deliver huge numbers of the difficult
to target freestyle, MTV loving, street wear audience
that are socially active through the massive numbers of
Ski Board participants, clubs and competitions!
